As the Content Strategy Director at RicketyRoo, Melissa Popp works with clients directly to create engaging and authoritative content that dominates local search results. Every client has a story – especially small and medium businesses. Melissa takes those stories and creates content that improves experience optimization and increases conversion goals.
A great blog post conclusion serves as a final thoughts section that ties everything together and leaves the reader with a lasting impression. Here are some tips for writing a strong conclusion to your blog post: By following these tips, you can craft a strong conclusion that ties your blog post together and leaves a…
As the saying goes, “Content is king.” But in the world of search engine optimization (SEO), it can be tempting to prioritize keywords and rankings over the actual quality of the content. While it’s true that SEO is an important aspect of any online marketing strategy, focusing solely on it can be detrimental to your…
Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). The goal is to make the site more likely to be found when users conduct internet searches. SEO can be done on a small or large scale, and can involve various techniques such as keyword research, on-page optimization, link building, and content marketing. Learn more about SEO with this brief guide.